From first click to closed referral, in six moves.
No lead-routing spreadsheets, no CRM you stop opening in March, no follow-up that depends on remembering. Here is the whole pipeline, start to finish.
1
Plug Themis into your website
Keep the site you already have. One publishable API key connects it to Themis: your blog posts flow onto your pages, a ready-made lead form embeds with one line, and every form feeds your inbox.
One publishable key, allowlisted to your domains, is all your developer needs. The endpoints are plain JSON, and most integrations take an afternoon.
2
Capture every lead
Every form on your website posts straight into Themis, and so does every capture page: the QR code on the counter at an open house, a booth or a class, the link in your bio, the “what's it worth?” page for sellers. Each inquiry lands in one shared inbox with its message and where it came from.
The inbox is the team's, not one login's. Whoever is free takes the lead, and unread state keeps everyone honest. Leads you import or add by hand land in the same pipeline, and a capture page records the visitor's permission to text as they sign in, which is what step four runs on.
3
Follow up in seconds, automatically
New leads get an instant reply written in your voice, sent from your name. Drip sequences keep following up for days or weeks, and stop the moment someone answers.
Replies route straight back to your real email address, so recipients talk to you, not to a robot. One-click unsubscribe handling is built to spec, and nothing keeps sending to someone who has opted out.
4
Text back, from your own number
Email is the default, but plenty of leads only ever answer a text. Themis texts from a number registered to your business: an instant auto-reply when the inquiry lands, then real two-way threads your whole team can see.
Every send is gated on consent. With no permission on file the composer stays locked, STOP suppresses that number across your entire team, and quiet hours are enforced in the contact's own timezone, so speed never costs you the license.
5
Book the appointment
The point of following up is a meeting. Consults, site visits, showings and signings, whatever your business books, are scheduled straight onto the contact, so the appointment and the relationship never sit in two different apps.
Subscribe once and every booking lands on the calendar you already keep, Google, Apple or Outlook, carrying the address and your notes. No exporting, no double entry, and the whole team can see the schedule.
6
Nurture clients into referrals
Closing day is not the end of the relationship. Promote a lead to client and they join your book, kept warm with check-ins, anniversaries and AI-drafted updates on the cadence you set.
Repeat and referral business is the cheapest business you will ever win. It only asks that you stay in touch, and Themis makes staying in touch the default instead of the resolution.